Jeep’s "WAGs in Wags" at NBA All-Star Weekend
Talent Resources played a pivotal role in bringing the "WAGs in Wags" campaign to life during NBA All-Star Weekend, ensuring the Jeep Wagoneer S was the centerpiece of the event. By strategically collaborating with high-profile WAGs such as Ali Brunson and Jordyn Woods at the Queens of The Court Event hosted by Brooke Rose and Tara Bernstein, Talent Resources significantly amplified the brand's presence and impact. Through carefully crafted media strategies and premium placements, the campaign reached a staggering potential audience of 121.9 million, generating an earned media value of $1,127,769. This success highlights the power of elite partnerships in positioning the Jeep Wagoneer S as the ultimate symbol of luxury, style, and sophistication.
Sugar Factory St. Patrick’s Day Menu Tasting Events
Sugar Factory kicked off St. Patrick's Day in true festive style with exclusive pop-up events at its iconic locations in Boston, Tampa, Las Vegas, Times Square, Atlantic City, Detroit, and Foxwoods. Guests were treated to a shamrock-inspired lineup of seasonal sweets and drinks, featuring green-themed treats and vibrant cocktails, carefully crafted to capture the spirit of the holiday. From the perfect blend of bold flavors to the lively atmosphere, Sugar Factory made sure this year’s St. Patrick’s Day was filled with magical moments, delicious indulgence, and unforgettable memories. Cheers to love, luck, and flavor!
Meghan Trainor has partnered with Motiva to share her breast augmentation journey, highlighting the natural, adaptable look and safety of Motiva SmoothSilk Ergonomix® Mini implants, which helped boost her confidence and align with her busy lifestyle.
Talent Resources spearheads Talent Procurement for Nike’s Personalization Party with The Athlete’s Foot at Super Bowl LIX in New Orleans!
To boost media awareness and engagement, Talent Resources took the lead in bringing top celebrities to Nike’s Personalization Party during Super Bowl LIX. The star-studded event saw appearances from Nike Athlete and Los Angeles Rams running back Kyren Williams, as well as New Orleans Saints fan favorite Jamaal Williams. Atlanta-based rapper Offset (formerly of Migos) also made a stylish stop, customizing a pair of Nike Air Force Ones.
The event drew an array of high-profile guests, including the cast of Cobra Kai ahead of their series finale, NFL broadcaster Emmanuel Acho, renowned radio host DJ D-Nice, and The Bachelor franchise’s Jason Tartick, among others.
To boost media awareness and engagement, Talent Resources took the lead in bringing top celebrities to Nike’s Personalization Party during Super Bowl LIX. The star-studded event saw appearances from Nike Athlete and Los Angeles Rams running back Kyren Williams, as well as New Orleans Saints fan favorite Jamaal Williams. Atlanta-based rapper Offset (formerly of Migos) also made a stylish stop, customizing a pair of Nike Air Force Ones.
The event drew an array of high-profile guests, including the cast of Cobra Kai ahead of their series finale, NFL broadcaster Emmanuel Acho, renowned radio host DJ D-Nice, and The Bachelor franchise’s Jason Tartick, among others.
made+(R) Signs Pickleball Athlete and Host Tara Bernstein as First Brand Ambassador
Made+ has signed pickleball athlete, fashion icon, and influencer Tara Bernstein as its first brand ambassador. Tara, a fan of the brand's eco-friendly bangr pickleball shoe, will help promote its sustainability-focused, custom-made footwear while contributing to its development. The bangr shoe, designed for both indoor and outdoor play, is crafted from upcycled materials and provides a personalized experience for players. Tara’s partnership will help expand Made+’s presence in the growing pickleball community.
PetSafe’s Happy Ride Backpack Pet Carrier was featured in National Geographic’s curated list of the top pet travel accessories.
The Athlete’s Foot on Yahoo! Entertainment, Page Six, The Hollywood Reporter, and More
The Athlete’s Foot "Party with a Purpose," hosted by New Orleans native Master P, was an unforgettable event that raised funds for the Team Hope Foundation. The exclusive bash, dedicated to supporting the victims of the city's New Year's Day tragedy, garnered widespread media attention, with coverage in Yahoo! Entertainment, Page Six, The Hollywood Reporter, and more.
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